DBS PAYMENT PLANS - SPACE OUT
Objective
Visualise DBS’s newly launched 'Buy now, and pay later' product that allows customers to split their big ticket purchases into bite-sized monthly instalments.
Creative Direction
What does space have to do with instalments? Both give you that "weightless" feeling. That was the inspiration for the space themed concept.
SPACE OUT
The SPACE OUT idea is also brought to life in a youtube video.